StartUps

Whether you are planning to launch a clothing line, a restaurant, or a tech startup, you have to know what your unique selling proposition (USP) is. That is what would make your business better or different from your competitors. Otherwise, consumers might not give your business a chance. A USP is basically a quality that …

Marketing 101: What’s Your Unique Selling Proposition? READ MORE

Starting off in business with little to no prior knowledge of the industry or even running a company successfully is, in itself, quite the challenge. Tough as it may seem, you’ll need to overcome this hurdle one way or another in order for you and your enterprise to flourish. To accomplish this goal, here are …

Effective Business Procedures for New Company Owners READ MORE